Podcasts are increasingly becoming popular digital marketing strategies on most online forums. According to a 2019 report released by Edison Research, over 90 million Americans listened to a podcast in the previous month – this is a 26 percent increase from 2018. While blogging and copywriting are great ways of making money online, you can also generate an income as a podcast writer.
Here are reasons why being a podcast writer is a lucrative career.
Compared to blogging, there’s little competition in the podcast writing industry. In fact, trying to compete with seasoned bloggers who have been in the game way longer than you is intimidating. Most people don’t view podcast writing as a blooming job market for writers.
Furthermore, most people think about audio whenever they think about podcasts – not text. Since being a podcast writer is a relatively new career in the digital media environment, it’s easier to succeed.
Writing Podcast Show Notes Is Easy
Being a full-time blogger or earning money from web writing requires a steep learning curve. You must work very hard and come up with creative, unique ways of monetizing your blog to start seeing any real returns.
Conversely, writing podcast show notes at their basic level is painfully easy. In addition, there’s little prerequisite learning needed to get started. If you know how to create links, bullet points and an author bio, you can quickly spruce up show notes for a fantastic podcast.
An Opportunity To Learn And Grow
Online freelance writers can work as copywriters, content marketing strategists or bloggers. However, packaging your work interests and experiences into something marketable can be challenging.
Moreover, you must learn the technical aspects of working as an online writer and digital marketer. On the other hand, just by listening to podcasts while commuting or during your free time, will help you master good podcast writing skills very quickly.
You Build A Credible Writer Portfolio
Having a byline is a precious asset to any writer. Unfortunately, podcast show notes usually don’t come with bylines and thus people may never find out that you wrote the notes. However, just because it normally doesn’t happen, doesn’t mean it’s not doable.
If your show notes are really good, some clients will agree to include your byline. All you need to do is to ask them nicely.
If you don’t feel comfortable asking your clients to stamp your name, you can also become creative in showcasing your work. For instance, you can take screenshots of your best show notes and display them or even link to the site the live show notes are published on.
Always make sure your clients oblige to your chosen portfolio building strategy beforehand.
You Can Earn Lucratively
Just like freelance online writing, being a podcast writer pays well. As a beginner, the income will be supplemental. However, once you hone your craft and gain a few years of experience, your earnings from podcast writing gigs will increase immeasurably.
In fact, the availability of many high-paying clients in this industry is a huge potential to grow this into a full-fledged business.
Final Thoughts On The Benefits Of Becoming A Podcast Writer
Working as a freelance writer who specializes in podcast show notes can be a rewarding commitment. Moreover, you don’t need a college degree or a long learning-curve to polish your skills and become a popular podcast writer.
With a few days of training, any gifted writer can craft podcast show notes and start earning lucratively.